More Microsoft Goodies
MSNBC posted a surprisingly objective article detailing Microsoft's new Office Live software last Tuesday. Allison Linn of the Associated Press described the new software as Microsoft's effort to help, "small companies do things like build a Web site and maintain business contacts". She also said Microsoft wants to link the software to "its platform for selling online advertising".
The Competition
Microsoft apparently launched the software because of increased pressure from competing web software providers. Microsoft's plan is to launch an ad-supported version of Office Live. This will hopefully help them make money off customer's companies' sales and marketing. Microsoft's online ad sales platform is called AdCenter. It is supossed to compete with Google's web search technology. Linn says that Microsoft admits they are late in the web-search game, but is still pushing their product.
According to Linn, Microsoft controls 9.2 percent of the search engine market. Google has approximately 50 percent. She attriutes her stats to the September Nielsen/NetRatings.
The Competition
Microsoft apparently launched the software because of increased pressure from competing web software providers. Microsoft's plan is to launch an ad-supported version of Office Live. This will hopefully help them make money off customer's companies' sales and marketing. Microsoft's online ad sales platform is called AdCenter. It is supossed to compete with Google's web search technology. Linn says that Microsoft admits they are late in the web-search game, but is still pushing their product.
According to Linn, Microsoft controls 9.2 percent of the search engine market. Google has approximately 50 percent. She attriutes her stats to the September Nielsen/NetRatings.
posted by Miss Mony Pony at 8:31 PM
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